Who is SC Financial?

It’s about who joins you along the way

At SC Financial, we recognize that financial planning isn’t a solo excursion. And risk isn’t the objective.

Our clients want to ensure long-term financial freedom for themselves and those they love.

That’s why we take a balanced, whole family approach. We spend the time to understand the journey each family member is on and develop a strategy to meet everyone’s needs, the financial and the deeply personal ones.

Outward Bound

Stocks. Bonds. Real estate. Estates. Retirement. Tax strategies. Insurance.

The world of finance can feel like a wilderness. You need experienced guides to help blaze a path out of the confusion to reach greater financial certainty and confidence.

The SC Financial team has owned independent businesses and crafted comprehensive financial strategies for over 30 years. We dive deep into the research and planning, handle the implementation, and assemble and manage trusted third-party experts to meet all your financial needs.

And we’re always here for you. Or as we say, if it touches money, get in touch!

What our full-service solution and convenient online tools really provide you, though, is time, time to pursue your life goals without sweating every financial detail.

Our Team

Sharlee L. Cretors

President & CEO
  • Bachelor of Arts, Economics, University of California, San Diego
  • Master’s in Business Administration (MBA), Arizona State University
  • Master’s in Financial Planner, College of Financial Planning, Denver
  • Certified Financial Planner (CFP) since 1993
  • Certified Professional Speaker
  • 30+ years financial planning experience

Kurt Cretors

Vice President & COO
  • Bachelor of Arts, Economics, University of California, San Diego
  • Master of Business Administration, Arizona State University
  • 20 years as a business owner and entrepreneur
  • Accredited Wealth Management Advisor (AWMA)
  • Certified Exit Planning Advisor (CEPTA)
  • “CRO”, SC Financial’s Chief Recreation Officer

Tiffany Riedel

Investment Representative
  • Bachelor of Science, Psychology, Lafayette College of Easton, Pennsylvania
  • Former Charles Schwab branch manager
  • 25+ years financial services experience